Branding is the task of giving a product or service a trademark or distinction among others. It is not just running advertisement campaigns for the product. Branding also involves thorough planning and understanding about a product. For your brand to be known it is good if you find something unique about the product or service.
Next is to know what market you would introduce the product or on what market it would be most appreciated. Know more about the market and the competition between your product and other product brands within that area. Next is to pick the type of advertisement that would best fit your product or service. This is the most crucial part in branding for it must take thorough research and proper strategies for it to have a great impact to the customers.